To summarise this feedback told us that the lighting and special effects used in our music video were very effective. They also found the star image was very clear and relatable.
The feedback we got from this member of our focus group told us that she really liked the range of locations we used in the music video, such as the urban locations as it represented his star image well. She also felt that the use of colours in the video helped outline Dolla's star image and the narrative. This is through the dark and plain colouring of Dolla's outfit, compared to the bright colouring of the graffiti on the walls behind him. This emphasises his differences to the people around him.
This member of our audience explained how the narrative was clear and was very important as it helped sell Dolla D's star image even further. He also stated that the tracking shots used were better than the shots with him still, as the viewer gets less distracted when Dolla is moving. Overall, he really enjoyed the music video and found it eye catching.
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